New Alliance Provides End-to-End Ticketing Management System
A new partnership between SignIQ and EFEX signifies an important evolution in retail ticketing strategies. While ticketing systems have historically been viewed as a necessary evil, changes in shopping habits have shown the retail battle can be won at the shelf-edge. But ticketing is no longer a cumbersome system, at least for those retailers adopting a modern approach to shelf-edge labels.
SignIQ and Sydney-based EFEX Group have formed a strategic alliance designed to improve retail ticketing while reducing overall production costs. Retailers large and small will benefit from ease of use, better reporting, and a network-wide ticket printing management system.
“We’re excited about the opportunity to offer retailers a managed service that’s both easy and economical,” says Edward Breese, CEO of SignIQ.
“With EFEX, we can give retailers a strategic ticketing system that’s incredibly easy to use and devoid of hassles with software and hardware.”
“The partnership makes perfect sense because the management of the actual tickets becomes very easy. SignIQ manages the product information and ticketing process and EFEX manages the printing. The retailer focuses on managing their business, not wrestling with shelf-edge labels, promotional signage and managing printers and print costs,” continues Breese.
EFEX provides retailers with a managed colour print service that reduces costs and eliminates the burden of expensive printing hardware. Like SignIQ, the EFEX offering is completely transparent with no hidden costs, just a monthly invoice of a pre-determined amount that’s easily budgeted.
“What our business does, at the very core, is to reduce costs,” says Nick Sheehan, CEO of EFEX Group Pty Ltd. “Our whole focus is on total cost of ownership and how to reduce overall printing costs.”
“Our customers benefit from consolidated invoicing and structured reporting. Entire store networks can run on a consistent model meaning retailers no longer have to worry about replacing out-of-date hardware or hassling with incompatible equipment.”
“Like SignIQ, we’re happiest when we can help a retailer produce compelling tickets while containing costs,” says Sheehan.
By giving corporate marketing more control over their store network and reducing costs at every turn, SignIQ and EFEX provide the best retail ticketing solution on the market today. If you’d like to know more about this exciting development, please contact us.